January 2026 kicked off with our first buying trip to Paris, and it couldn’t have gone better. From brand meetings and showroom visits to networking events and late-night conversations about what’s next in menswear, the trip gave us real momentum heading into the year ahead.
Paris remains one of the most important cities in the global fashion calendar, and this visit confirmed we’re moving in the right direction — bringing together strong heritage brands, modern menswear labels, and exciting new names you’ll be seeing in store very soon.
One of the highlights of the trip was spending time with Wax London, a brand we’re excited to be taking on.
Founded in London, Wax London is known for its relaxed silhouettes, textured fabrics, and effortless approach to modern menswear. The brand blends British tailoring influences with a contemporary, easy-to-wear aesthetic — think overshirts, relaxed trousers, soft knits and everyday staples done properly.
What stood out most was how easy and collaborative the brand is to work with. Their collections are well thought-out, commercially strong, and designed with longevity in mind — pieces that don’t chase trends but still feel current. Wax London fits seamlessly alongside our existing brands and brings something refined but relaxed to the rails.
While in Paris, we also attended a party for the upcoming launch of a new label from Duke + Dexter, arriving this summer.
Duke + Dexter has built a strong reputation for its bold footwear, loafers, and graphic-led designs, mixing classic silhouettes with playful details and confident branding. The new label keeps that same creative energy but pushes it into a fresh space, offering something new while staying true to the brand’s identity.
The event itself was a great chance to connect with other buyers, creatives, and industry insiders. A lot of good conversations, a lot of inspiration, and a clear sense that this launch is going to make noise when it lands.
Following our Paris buying trip, we’re excited about the mix of brands you’ll be seeing in store throughout 2026. Our focus remains on quality, wearability, and strong brand identity, bringing together heritage labels and contemporary menswear favourites.
Carhartt WIP – workwear roots with a modern streetwear edge
Polo Ralph Lauren – timeless American style and everyday classics
Birkenstock – iconic footwear built for comfort and longevity
Duke + Dexter – bold footwear and creative design
Edwin – premium Japanese denim with heritage credibility
Les Deux – clean Scandinavian style with a modern twist
Wax London – relaxed British menswear with refined details
The North Face – functional outerwear and technical essentials
Each brand plays its own role, but together they create a well-balanced menswear offering — from everyday basics to standout seasonal pieces.
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